Automate Messaging With HubSpot SMS

CRM
February 7, 2024

Introduction 

We live in an era where quick communication holds significant importance. Whether it's marketing, sales, or customer service, businesses need smart and simple ways to connect with their audience. 

That's where SMS for HubSpot comes in - it's an easy, effective way to reach your customers. But how does it actually work? And how can you add it to your existing HubSpot CRM? Let's dive in and clear up any questions you might have.

What is SMS for Hubspot, and why should you use it?

SMS for HubSpot is an integration that allows you to send text messages straight from the HubSpot platform. It allows you to handle SMS discussions with both leads and consumers in one place. 

So, does HubSpot send SMS messages? Yes, but not out of the box. HubSpot depends on third-party connectors to provide SMS capabilities. This flexibility allows you to select the best SMS integration for HubSpot that meets your requirements.

How to Send SMS through HubSpot

Sending SMS with HubSpot is simple with the right integration. Here's how to carry out it step by step:

Step 1: Install an SMS Integration

First, you should install an extension from the HubSpot Marketplace. Popular options include Twilio, ClickSend, and Plivo. These are considered some of the best SMS integrations for HubSpot.

Step 2: Set Up the Integration

After being put in, follow the instructions to connect the integration to your HubSpot account. After that, the HubSpot CRM dashboard will allow you to send SMS messages.

Step 3: Start Sending SMS

Sending individual or bulk SMS messages merely requires a few clicks thanks to the integration. You can even use templates to make things quicker. Can CRM send SMS? Yes, with the proper integration, HubSpot CRM can!

Best SMS Integration for HubSpot

Selecting the appropriate integration would be beneficial in order to maximise the benefits of SMS for HubSpot. The following are some of the best SMS integrations for HubSpot:

  • Twilio SMS for HubSpot: This is a prominent choice for sending SMS and MMS messages. It also supports automation and bulk messaging.
  • HelloSend SMS for HubSpot: Another great option that's easy to set up and use. It provides functionalities such as two-way SMS and scheduled messages.
  • RingCentral SMS for HubSpot: This integration makes sending single or multiple SMS messages with a few clicks possible. It also supports voice and video messaging.
  • Plivo SMS for HubSpot: Known for its reliability, Plivo offers both SMS and voice call capabilities.

Each integrator has its own set of features and pricing options, but how much does HubSpot SMS actually cost? The cost relies on the provider and how many texts you send. Thus, most services enable you to pay only for the text that you send.

How to Automate SMS Sending with HubSpot

Automation can save you time and keep your communication consistent. With SMS for HubSpot, automating SMS messages is straightforward. Here's how:

  • Set Up Workflows: Use HubSpot's workflow features to automate SMS responses depending on consumer behaviour. 
  • Use Webhooks: Some SMS interfaces enable you to use webhooks to automate marketing messages. This function is easy to set up and allows you to plan messages at specified times or events.
  • SMS Templates: Instead of writing the same message again and over, establish templates that may be utilised automatically in the workflows you create.  This reduces manual effort and keeps your messaging consistent.

Are you wondering, "How do I automate SMS sending?" Just set your conditions and let the automation do the work for you.

Benefits of Using SMS for HubSpot

Why should you consider using SMS for HubSpot? Here are a few key benefits:

  • Improved Engagement: SMS messages have a considerably greater open rate than emails, resulting in a great method to contact your target audience rapidly.
  • Reduced Manual Work: Automation and templates allow you to decrease manual duties & concentrate on more significant topics.
  • Centralised Communication: You may handle all of your mails in one location with solutions such as Smart Inbox. This makes it easy to follow conversations and reply promptly.
  • Bulk Messaging: Do you need to send an update to a huge number of people? You can send bulk SMS messages to all of your customers with ease with the best HubSpot SMS integration.

Challenges and Solutions When Using SMS for HubSpot

Although SMS for HubSpot is an excellent tool, there are a few things to be mindful of:

  • Compliance: Sending SMS texts necessitates rigorous adherence to standards, such as obtaining agreement from your contacts. To stay out of trouble, be sure you're sticking to best practices.
  • Choosing the Right Integration: Not every SMS integration has the same functionality. It is significant to identify the best SMS integration for HubSpot in relation to the specific requirements.
  • Managing Multiple Channels: When you use many messaging platforms, it can be difficult to keep things organised. Look for integrations that support multiple platforms, like RingCentral or Twilio, to manage all your communication from one dashboard.

Thankfully, these challenges are simple to overcome by using suitable integration.

Conclusion

SMS for HubSpot is a great tool to help you connect with your customers fast and in a personal way. Picking the right SMS integration for HubSpot and setting up automation makes communication easier and saves time. Want to get started? Check out the different integrations today and see how they can boost your marketing, sales, and customer service!

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